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About Us


Our Story

We are Blakely, a lifestyle brand dedicated to making you feel and look good. Established almost 10 years ago in the UK, Blakely is part of a new age of online commerce, making waves in both men's and women's fashion across the world.


Blakely was founded in 2010 by owner and former Pharmacist Gareth Newman. Wanting to change his path from pharmacist to fashion-entrepreneur, Gareth launched Blakely, using social media to grow a loyal customer base. Now with a 526k strong audience, he has established what is now a fast growing and recognisable online clothing brand. 

From humble beginnings, Gareth started the business working from his bedroom in his parent’s house; fast forward to 2020 and the brand is situated in a 39,000 square foot warehouse. Gareth knew from the very beginning that his “Never Settle” mindset had the potential to take him and his business idea straight to the top.

Never settle

Big thinking, ambition and positive mindset is a huge part of the culture at Blakely; at the core of our brand values sits our 'Never Settle' vision. This means we are always striving to be better and continue to bring the very best products to our customers. Progression sits at the heart of everything we do. 

Our mission

Never Settle.

Join the Blakely family and let's grow together. We're looking to build our community of like-minded visionaries to help inspire each other to do more. We are on a mission to be the very best. Strength lies in numbers. 

Look good. Feel good.

We are here to help you think and dress differently - and feel good doing it. Elevate your look and your life, so you can live to your fullest potential.

Making moves.

We're not a faceless global juggernaut, but we are here to make an impact. With a clear vision, creativity and drive, it's our ambition to become a leader in men's and women's fashion, globally.

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